The things they do are hardly new concepts but its nice to have a little reminder at times.
“Apology tours” – To respond with every offensive thing you have said and every person/groups of people you have offended, and offer your personalized and sincere apologies.
And if it sounds time and labour intensive, it probably is. Let time heal. With social media and instant gratification nowadays, todays news is tomorrows history. One day your news will not be news, and that will be a relief.